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Booksales the best in many years in the USA

A massive pickup in book sales in the USA is a great opportunity for Australian writers. With our new USA partner companies, Trajectory and Overdrive we are well placed to take advantage of the rise in book sales. It also seems like many buyers are abandoning Amazon for other booksellers in the USA, as many become disillusioned by some bad publicity. A report by PW news that book buyer Deborah Johnson at Barston-s Child’s Play – which has four stores in the greater Washington, D.C. area – notes, “People do say, ‘I don’t want [read more...]

New Marketing Platform for Self-Published Authors.

We want to tell you about our new promotional platform for self-published authors.  It is called Inspiring Author TV.  This platform is for authors who choose to inspire and teach others about writing and publishing and marketing their books. Using the Inspiring Author TV is free for authors. But you will need to request an interview and then come to our office to be interviewed. What benefits you will get from this platform? There are many benefits: - it will give you an opportunity to directly promote your book: you can [read more...]

Australian Self-Publishing Group Authors.

Yesterday one of our authors Dr Irina Webster was interviewed by a social activists, experienced blogger, writer and a media person Ornig Elena who publishes interviews with interesting people on her blogs and social media outlets. Here is the text of the interview http://www.authorsinterviews.biz/this-energy-is-what-we-really-call-human-power/

Book Marketing using Social Media for Emerging Author

Most authors have traditionally used offline strategies to create buzz for their new book. These methods typically entail striving to gain coverage in local press, sending out press releases and holding public sessions to talk about the book. These methods are certainly costly and may not reach as many people as an emerging author may intend to. Social media has changed this, and emerging authors can now access millions of potential readers and buyers. Through a well created website, an emerging author is able to connect to his [read more...]

Is the bookshop dead?

Is the bookshop dead? This was a major discussion point at the latest London book fair April 2011. There are a number of top CEO's from companies like Penguin, Harper Collins and others, who are certainly very worried about the whole situation. Penguin Group CEO John Makinson was quoted as saying: "there is certainly a transformation in every area of the publishing chain" a revolution is happening. He continued by saying "Try to understand how the growth in digital is going to track with the inevitable decline of, [read more...]

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